The extremely dynamic world of Technology and Finance were combined to create Fintech which has influenced the consumer market, along with the healthcare, insurance, finance and banking sectors.

As of today, the Fintech solution is considered to be the best banking alternative for businesses. This is because it has changed how people invest, bank, pay, and borrow.

Fintech solutions around the world have changed how businesses do business. It has taken traditional methods and transformed them in a way that they can reap the numerous benefits that Fintech has to offer.

The benefits of Fintech for your business

Not just start-ups, but small businesses and even well-established ones can benefit from Fintech and get high-end solutions and tools.

·       Risk Evaluation

The prediction capacity given by fintech is extraordinary and the rates at which a business can overcome its risks has increased considerably. It has the ability to scan information from different sources and create an approach that is wiser when carrying out any transaction. The number of frauds and risk of errors have reduced with the help of fintech.

·       Better Experiences

While initially banks were the only option for businesses to get money from, the scenario today, is different. Banks in the past had no competition, so for them, the customer experience was not important. In fact, the customer support system was not functional either. With fintech coming into the picture, banks face competition. Fintech offers its customers with not just a better experience with a better user interface and customized services, but they believe in making every interaction worthy.

·       Low Cost

Becoming a part of the financial business world has been established to be tough considering the cost it comes with. When financial services can be made available to businesses on their devices, the PoS or Point of Sales system improves along with cutting down the regular expenses of the business. With fintech, businesses can get sophisticated data analytics so that they can improve audience engagement.

·       Simpler Payments

With the help of a fine fintech solution, businesses can avoid time-consuming and tiresome credit/debit and cash-based payment transactions. Every transaction of the business can be easily made with the help of banking platforms and digital wallets. Using smartphones to make the smallest to largest payments make things convenient for business owners while having records of doing so.   

·       Greater Security

Since Fintech at its base means the combination of finance and technology, it would be safe to say that the security part has been taken care of. With the help of AI to ensure proper detection of customer behaviour and pattern, the recognition time of malicious activity has reduced considerably. Furthermore, the addition of biometrics has proven to reduce unauthorised activity. The security system is quick enough to verify a customer’s identity before they go ahead with carrying out any transaction.

·       Quick Investments

The requirement of hiring a financial advisor becomes a thing of the past with fintech, whether it is in-person or via a mobile application. This has eliminated the risk of being given biased suggestions and accelerated the investment decision-making process.

·       Easy Accounts

For small businesses to have an entire accounting department managing their expenses is tough. Fintech enables businesses to use the power of cloud computing to reduce the time-consuming paperwork and errors in regular accounting. With user-friendly tools that ease the accounting job, fintech makes the life of a small business owner easier.

The Future of Businesses

There is a reason every business should have the Fintech solution in their minds. The scope of improvement that it brings to various business verticals in terms of lending process, payments, wealth management, etc, is tremendous.

The technology part of fintech improves customer experience and market strategies with well thought of tactics and techniques.

The millennial generation with its high dependency on social media to gain financial advice or information is one of the most crucial factors that will play a role in making fintech bigger. The demand for personalized services from traditional systems has left them (banks) in a tough position.

Fintech solutions can offer exactly what the millennials are demanding.

For a business to invest in fintech would mean gaining the attention of the largest group of consumers today and of the even more demanding future.

Fintech and the Change in Sectors

The revolution may have begun in the banking sector, but the force of fintech has spread of various other businesses as well.

The various verticals that have had a positive impact of Fintech in their businesses are:

·       Healthcare

Fintech has helped not just the healthcare service providers, but patients as well, by providing a seamless payment solution, and establishing new ways of lending and for insurance purposes. The mitigation of current challenges has also created new opportunities for the healthcare industry that are yet to be explored.

·       Crowdfunding

The lack of platforms in the market made it almost impossible to gain proper visibility in the market and raise funds to establish a small business. Fintech apps have made the crowdfunding process a lot easier, effective, and approachable. Follow up with investors, streamlined process, and P2P payment system has happened because of fintech.

·       Retail

Fintech in the retail industry is providing its users with a great experience, in terms of customers being able to get in touch with the retail store owners via various platforms. The checkout and payment process has also been simplified, which has given the retail industry the ability to get in touch with and handle a larger audience. Fintech also enables retailers in boosting their business by providing information related to orders, returns, etc. and establishing loyalty plans according to these numbers.

In the End…

Whether you are a small retail business, or opening your private healthcare practice, or something else entirely different, it is a must to know that Fintech has the ability to help you.

Every small and medium-size business will reap the benefits of Fintech sooner or later. 


The author writes about fintech, banking, and future of SAAS services. He works as an SEO analyst at Easebuzz, so if you're looking for an account that tracks India's fintech scene, you should check out his Easebuzz blog.